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Welcome to Rutgers Newark SBDC

The New Jersey Small Business Development Center at Rutgers-Newark is the premier provider of strategic, growth focused business training and technical assistance services to established small businesses and start-up entrepreneurs. With the Center’s motto to offer the “Right Strategy, Smart Growth, Infinite Possibilities” supports our mission to help entrepreneurs and business owners start and grow sustainable, successful small business through the delivery of appropriate training and technical assistance services and programs.

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Success Story - 2021 NJSBDC Success Award Winner

Carlos & Alicia Favaro

Golden Tropics

Golden Tropics, owned by Carlos & Alicia Favaro (of Brazilian & Polish decent respectively) is a family owned company started in 1996 and operating as an S-corporation since 1997. The business started with a small SBA loan with additional funds from second mortgage on their house. The business is a manufacturer, wholesaler, and exporter of African food product, specifically providing their customers products and ingredients to make traditional West African meals. With one of the widest tropical product ranges of any company in the US, Golden Tropics is the leader in the West African food market.  According to Mr Favaro, the 25 year old company has grown from its humble beginning to one of the most respected African food companies in the United States. They own two private labels under which they produce over thirty different products.

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